Job description.
We are looking for a Growth Marketing Manager who will plan and execute full-funnel acquisition and lifecycle programs to drive qualified demand in Hong Kong.
This role requires a data-driven operator who can run experiments, optimise paid/owned channels, and lift conversion across web and nurture journeys.
The ideal candidate will combine analytical rigor with strong collaboration skills to hit pipeline and revenue targets.
Key Responsibilities
Qualifications
Please note that MCG Talent can only respond to those candidates that we feel meet the criteria laid out by our client.
This role requires a data-driven operator who can run experiments, optimise paid/owned channels, and lift conversion across web and nurture journeys.
The ideal candidate will combine analytical rigor with strong collaboration skills to hit pipeline and revenue targets.
Key Responsibilities
- Build an experimentation roadmap with clear hypotheses, targets, and cadence.
- Manage paid media (Search, Social, Programmatic).
- Improve web conversion (landing pages, CRO, forms) with rapid test-and-learn cycles.
- Own lifecycle: email nurture, lead scoring, automation, and sales handoff SLAs.
- Partner with content on gated assets, webinars, and events that generate quality leads.
- Share actionable insights and prioritised backlogs with stakeholders.
Qualifications
- 4–6 years in growth/demand generation with measurable impact on pipeline.
- Hands-on with Google/Meta/LinkedIn Ads, HubSpot/Marketo, and CRO tools.
- Strong analytical skills; able to translate data into action.
- Experience partnering with sales; SEO/content knowledge a plus.
- Hong Kong market familiarity; Cantonese/Mandarin advantageous.
Please note that MCG Talent can only respond to those candidates that we feel meet the criteria laid out by our client.
Apply now.
